Outreach scripts, on autopilot.
Every new product or special meant a day of writing marketing copy and cold-outreach scripts for Adobe Media's sales team. We automated the whole thing, from a dropped file to a finished script in Slack.
01 / The challengeA day of copywriting, every launch
Every time Adobe Media's sales team rolled out a new product or special, someone had to spend the better part of a day crafting marketing copy and cold-outreach scripts for the SDR team. It was repetitive, it didn't scale, and it pulled people off selling to rewrite the same kind of copy over and over.
02 / The solutionFrom a dropped file to a ready script
We built an automation that fires the moment a new item is ready. The team drops a file with the product or special's details into Google Drive; Make.com picks it up automatically, sends the details to ChatGPT to write a fresh outreach script, and posts the finished script straight to the outreach team's Slack channel.
- Triggered by a Google Drive file drop
- Make.com orchestrates the flow
- ChatGPT writes the outreach script
- Delivered to the team's Slack channel
- Runs on every product or special
- Zero manual copywriting
03 / The resultsA day's work, done in seconds
"Sam got my project done in record time. His communication throughout the whole process was amazing, and the final result exactly what I had hoped for."
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